SESSION SUMMARY Sessions 25 and 26 were dedicated to Facebook Marketing – how to get the most from your efforts on an organic and paid front, as well as why it’s important to establish your presence on the world’s most popular and trafficked social media platform. Today, the conversation once […]
SESSION SUMMARY If you’ve been a loyal listener of the first 29 sessions of the Breaking Brews Podcast, you’ve stumbled upon rants and discussions about the importance of clean glassware and the utter grossness of dirty beer glassware on more than one occasion. This epidemic rears its ugly head at […]
SESSION SUMMARY There’s no denying the synergy and cohesiveness that exists in craft beer circles throughout the world. Brewers are constantly looking out for one another – helping solve technical issues whenever possible, providing guidance to new breweries as they get started, even lending ingredients on a brew day when […]
SESSION SUMMARY While it may not be a subject that gets a ton of press, Information Technology, or IT, is the backbone of any business and vital to your day-to-day operations. Think about how frustrating things get when your WiFi connection goes down or your Point of Sale system stops […]
SESSION SUMMARY In Session 25 of the Breaking Brews Podcast, host Jason Cercone and Kayleigh Lohse, Co-Founder and Social Media Manager at Presidential Brewing in Portage, MI, spoke in length about the importance of a strong, consistent, organic approach to Facebook. The session detailed how frequently you should post, what […]
SESSION SUMMARY Without question, Facebook has revolutionized the way the world communicates. Its platform offers the ability to learn, share, connect, educate, and inform. Billions of people flock to its corner of the web daily and use it for all the aforementioned reasons and then some. Through its constant algorithm […]
SESSION SUMMARY We’ve made some tremendous steps forward in our world. And, at the same time, there are still areas where we fall short. Unfortunately, we still live in a society where racism, sexism, and other epidemics plague our day to day lives and real humans battle through this hate […]
SESSION SUMMARY When Prohibition came to an end, the federal government left it up to each individual state to decide how they would handle the sale and distribution of beer and other adult beverages. What this led to was a tapestry of laws that saw each state operating very, very […]
SESSION SUMMARY Sometimes, we take for granted all the hard work that gets poured into the beer we love to enjoy. The number of people whose efforts help make that beer possible often gets overlooked as well. From brewers to hop growers to malt house operators to quality controllers to […]